LUNA BAY NAME LOGO
CONCEPTUALISATION AND FONT SHEET
... IDEATION
... TYPOGRAPHY
... ILLUSTRATIVE CALLIGRAPHY
A band called Luna Bay approached me via Instagram to re-vamp their written logo, asking me to provide at leaat 15 different logo variations to choose from. I used a mix of Adobe Fresco and Illustrator to create typographic based logos, with nuances which would distinguish each individual font style specifically to Luna Bay.
fONT/LOGO SHEETS
The sheets I sent to the band included 17 different font based logos, using glyphs and illustrated accents to adjust existing fonts, or using completely hand drawn calligraphy and typography.
Finals
Developing final logo concepts from favourites
The feedback was positive, but just involved taking the favourite logo from the font sheet and making it bolder to stand out on a poster. Therefore I went back and thickened lines to fit closer to what the band desired.